Microsoft raised prices for the third time in a year Xbox Series X in India. ABP Live writes that since the beginning of this month, the company has increased the cost of its flagship console to Rs 55,990which is 12% higher than the starting price.
Along with the Series X, Microsoft has also raised the prices of the controllers. The change did not affect Xbox Series Sbut earlier this year the console has already risen in price in the country by 6% to Rs 35,990.
Remarkably, the promotion came just a week after the head of the gaming division Microsoft Phil Spencer made a statement that the company will not be able to permanently hold the value of its consoles, games and subscriptions. The head of Xbox admitted that at some point they still have to raise prices, but promised that this would not happen this holiday season.
As for India, the Xbox is much less popular there than PlayStation. Sony has effectively become a monopolist in the local gaming market, so Microsoft could start raising prices from a region that is less important to itself..
It’s not just Microsoft that has increased the prices of its consoles in India. Sony this week also raised price PlayStation 5, but it happened for the first time since launch. Now the RRP for the model with the drive is Rs 54,990 instead of 49,990 rupees, and the diskless version has risen in price from 39,990 rupees to Rs 44,990. Before that, in August, PS5 has risen in price in Europe, Japan, Great Britain, Canada and a number of other countries.
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